Blog Writing Services
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How will search engines find my business?
If you want your website to perform better in Google and AI-generated searches, then professional blog writing is one of the best investments you can make. According to a HubSpot survey, 60% of businesses that blog get more customers.
Now, with the changes AI has brought to the way people search, blogs and case studies have become even more important.
New blogs let Google and AI know your site is alive and relevant. Don’t write them and they simply won’t find you.
How is search marketing evolving?
AI models don’t just ‘crawl and rank’ content like Google does. Instead, they process enormous amounts of information, prioritising credibility, context, and structure when deciding who to include in their responses. SEO is about competing for Google’s top spots, while GEO is about making sure the AI-powered search tools use your content in their responses.
And you need both. Rather than replacing SEO, GEO builds on SEO best practices and adapts them to how AI models process and present information.
The most important thing you can do for your website SEO (Search Engine Optimisation) and GEO is to create fresh, useful content.
Mistakes other businesses make that you should avoid
- Wasting this opportunity to tell the world you seriously know your stuff.
- Letting the job of writing blog posts and case studies slip to the bottom of their to-do list.
- Falling into the trap of relying too heavily on AI and pumping out mediocre content that’s the same as everyone else’s.
What you need is memorable, original content. As a human blog writer, that’s exactly what I do.
Blogs are long-term assets
Every new blog post is another indexed page on your website and another opportunity for you to get traffic to your site.
How do blogs serve as powerful marketing tools?
Blog and case studies:
- Are useful when responding to specific inquiries
- Can be repurposed into newsletters, social media posts or FAQs so you’ll have an ongoing stream of relevant content.
Take a load off
Owning a small business means big work. I get that. You already have too much to do, so for just $155.00 per post, my blogging service can take some of that work off your hands.
I’ll write you a case study or blog on news-worthy topics, or products and services relevant to your business, ensuring the article is optimised for search engines using current GEO and SEO best practices. I’ll include your images, or I can provide a royalty-free image to complement your content.
Blogs are a cost-effective way to improve SEO and connect with customers
I provide a weekly, fortnightly or monthly blog service. To see how I can help you, it may be easier to see what I do for a few of my other clients.
Don’t let your blogs languish
By regularly updating and reworking your blogs with new formatting, you can improve your SEO rankings in Google and get found by AI GEO searches.
I can bring blog posts back to life, inject new value and prevent your hard work from wasting away on the web. And, it’s faster and more cost-effective than writing new blog posts. Interested? Simply ask.
How I can help your business get found online
If your goal is to attract more website visitors, boost search visibility, or simply maintain a consistent content schedule, I can help.
I create GEO and SEO-optimised blog content that works for both human readers and AI tools like ChatGPT and Google’s AI Overviews. Whether you need weekly, fortnightly, or monthly blog posts, I can write and deliver content that:
- Answers real customer questions
- Improves your visibility in AI-generated summaries
- Builds trust and drives traffic to your site
Already writing your own blogs and case studies?
If you enjoy writing the content yourself, but want help making sure it works online, I offer blog loading and optimisation services. Just send your blog in a Word doc, and I’ll:
- Proofread and edit for clarity, spelling and grammar
- Format the content for web readability
- Add headings, bullet points, and internal links
- Optimised for search engines and GEO
- Rename and resize images for performance and search visibility
- Load and publish to your website with meta tags in place
This blog loading service ensures your blog is not only polished but also structured in a way that makes it easier for both Google and AI engines to understand. All you have to do is send me the article.
Want content that gets you found?
Let’s chat. Call me, Rachel, on 027 6025178 to talk about a content plan that suits your business.